Vanguard

Objective

To redesign the brand identity for Vanguard, a boutique consulting firm located in Bahrain. The project focused on creating a classy and sophisticated brand identity.

The aim was to develop a brand identity that reflects Vanguard’s professionalism and expertise in the consulting industry, while also conveying a sense of elegance and prestige befitting a boutique firm. Through careful consideration of colors, typography, and design elements, the objective was to create a memorable and visually impactful logo that sets Vanguard apart from its competitors.

The goal was to establish a cohesive brand identity that resonates with Vanguard’s target audience, projecting an image of exclusivity and sophistication. By implementing the new brand identity across all touchpoints, Vanguard aimed to enhance its brand presence and appeal to clients seeking personalized consulting services in Bahrain.